Mastercard
Category
Mixed-Media Animation
Client
Mastercard
Year
Animation
Culture
A collage-led animation giving a Mastercard campaign energy, texture and visual freshness.
Credits
Agency
Guardian Labs
Director
Dan Symons
Animators
Pablo Thomas and Christian Taylor
Info.
Mastercard needed a campaign animation with pace, character and a distinctive mixed-media feel. Wild created a layered collage-led visual approach, using motion, image and texture to keep the film lively and engaging.
It is useful proof of Wild’s animation craft and ability to make branded content feel visually fresh, even when the message is less complex than the core pillar work.
